Verde Kitchen
A store and marketing system built for discovery and repeat purchase.
Client
Verde Kitchen
Industry
Food & Beverage
Platform
Shopify
Services
Shopify Design, Email Marketing, E-commerce Marketing
What needed to change?
Verde Kitchen had loyal customers but a store that made reordering difficult and no email system to bring customers back between campaigns.
The objective wasn't simply to create something that looked better. It was to create a digital experience that better supported the business.
Strategy before execution.
We treated the store and the email journey as one system: the store had to make purchasing easy, and the lifecycle emails had to make returning natural.
- Positioning
- UX
- Content
- Navigation
- Visual hierarchy
- Conversion
- Mobile experience
- SEO
- Customer journey
Turning strategy into experience.
We redesigned the store around clear product presentation and simple reordering, then connected a welcome sequence, post-purchase flow, and win-back campaigns.
Key improvements
- Simplified reordering journey
- Connected welcome and post-purchase email flows
- Win-back campaigns for lapsed customers
- Product pages designed for confidence
Built for a better next step.
Improved product discovery
Connected retention journey
More repeat purchases
Only verified project outcomes are published.