CASE STUDY

Lume Properties

A professional digital presence built to communicate credibility and make property discovery easier.

Client

Lume Properties

Industry

Real Estate

Platform

Wix

Services

Wix Design, Lead Generation, SEO

THE CHALLENGE

What needed to change?

Lume Properties' previous website undersold the quality of their actual business. Listings were hard to browse, the brand felt inconsistent, and enquiries were not being captured effectively.

The objective wasn't simply to create something that looked better. It was to create a digital experience that better supported the business.

OUR APPROACH

Strategy before execution.

We began with the customer journey: how buyers search, what builds trust in a property brand, and what makes someone submit an enquiry instead of leaving.

From there, we identified opportunities across:
  • Positioning
  • UX
  • Content
  • Navigation
  • Visual hierarchy
  • Conversion
  • Mobile experience
  • SEO
  • Customer journey
THE SOLUTION

Turning strategy into experience.

We designed a polished, structured experience around credibility, clearer property discovery, and enquiry capture, with SEO foundations baked into the structure.

Key improvements

  • Refined visual direction that communicates credibility
  • Easier property discovery and filtering
  • Clear enquiry capture paths on every key page
  • SEO foundations for organic visibility
THE OUTCOME

Built for a better next step.

Stronger brand credibility

Clearer property discovery

More consistent enquiries

Only verified project outcomes are published.